From approved to ready, without the chase
Connect turns a scored event into a signed-off plan. A business case leadership can approve, then every task, page and briefing that has to happen before your team lands.
Unlimited seats on every plan. Bring the whole team in.
Global Cloud & AI Summit
BUSINESS CASE DRAFT
Approval Workflow
Event Execution
4 Weeks OutMeet Acme at SaaStr
Book 15 mins with our executive team at Booth #402.
The event was approved in October.
The panic starts in January.
Between the yes and the flight there are forty things to do and no system holding them. The banner artwork sits with an agency. The AV form was due last Tuesday. Nobody has confirmed who's speaking, and the registration link is in an email thread three people can't find.
It gets done, because someone stays late and does it. But it gets done differently every time, and when that person leaves, it stops getting done at all.
Connect makes the run-up repeatable.
Approval, then execution
Build the case
Connect assembles the score, the cost, the expected return and the reasoning into a document your leadership can actually sign off on.
Route it for approval
One approver or a full chain, depending on how your company works. Every decision is logged against the event.
Run the prep
Tasks, owners and deadlines. Landing pages, speaker briefs, registration links and outreach templates in one place.
What happens between yes and go
Business-Case Generator
The Approval Document, Written For You
Everything finance asks for, assembled automatically:
- Score and reasoning
- Full cost breakdown
- Expected return
- Comparison to alternatives
"Stop building the same deck every quarter."
Proposal & Internal Approval
Approvals That Match Your Org
Route each event the way your company actually signs things off:
- Single approver on Signal
- Multi-step chains on Momentum
- Custom workflows on Infinite
- Every decision logged
"No more 'who approved this?' six months later."
Pre-Event Task Management
Nothing Falls Through
Every moving part of the run-up, with an owner and a date:
- Delegate registrations
- Booth and stand build
- Collateral and artwork
- AV and logistics forms
"The checklist stops living in someone's head."
Speaker Enablement
Your Speaker Walks In Prepared
Everything a speaking slot needs, handled ahead of time:
- Registration and session details
- Talking points and positioning
- Timings and format
- Supporting collateral
"A speaking slot is too expensive to wing."
Landing Page Builder
A Page Per Event, Live In Minutes
Give every event its own destination:
- Branded event pages
- Meeting booking links
- Registration capture
- Custom domain on Infinite
"One page on Signal. Ten on Momentum. Unlimited above."
Template Builder
Write It Once, Reuse It Every Event
Email, WhatsApp and report templates your whole team shares:
- Outreach and follow-up
- Invitation sequences
- Internal reports
- Brand kit on Infinite
"Consistency without copy-paste."
Weekly Attendee-Enrichment Report
Watch The Room Fill Up
As registrations come in, see who's actually coming:
- New attendees matched to your profile
- Enriched contact detail
- Delivered weekly, automatically
- Custom cadence on Infinite
"Adjust the plan while there's still time to adjust it."
Lead Credits
Enrich Once, Own It Forever
Credits that build an asset instead of renting one:
- 100 a month on Signal
- 1,000 a month on Momentum
- Custom on Infinite
- Enriched records stay yours
"You're not re-buying the same contact next year."
LinkedIn Social Feed
See The Conversation Before It Starts
Track what's being said about the event in the weeks before:
- Who's posting about attending
- Which competitors are visible
- Engagement analytics on Momentum
- Team amplification on Infinite
"The people posting are the people worth meeting."
Social Scheduler
Announce It Without The Scramble
Schedule the pre-event push in advance:
- Posts queued across the run-up
- Aligned to the event calendar
- Whole team, one schedule
"Your presence starts before the doors do."
What this looks like in practice
In the approval meeting
Hand over a document instead of arguing from a slide.
Four weeks out
See what's done and what isn't, without asking four people.
When someone leaves mid-quarter
The plan stays where it is. So does the history.
At the next event
Start from last time's plan instead of a blank page.
Who uses Connect most
Field marketing
Run the run-up without living in a spreadsheet.
Event marketers
One process across every event in the calendar.
Marketing ops
Approvals and spend recorded against each event.
Sales leaders
Know your team is briefed before they're on a flight.
Prepared is only useful if you capture what happens
Get the next event approved and ready
See how Connect takes an event from score to signed-off plan.